Apple’s Cook praises DeepSeek ahead of Shanghai developer conference

At the China Development Forum in Beijing, Cook called DeepSeek’s models ‘excellent’, as consumers await the launch of Apple Intelligence

Apple CEO Tim Cook recommended the artificial intelligence (AI) models of Chinese start-up DeepSeek ahead of a developer conference in Shanghai, as the US tech giant awaits final approval to bring Apple Intelligence to iPhones on the mainland.
Speaking on the sidelines of the China Development Forum in Beijing, a state-organised forum to woo global investors, the executive told the official China News Service that DeepSeek’s models were “excellent”, the outlet reported on Sunday. Cook did not elaborate.

The forum was part of Cook’s first visit to China this year. He also posted on Chinese microblogging platform Weibo about his tour of Beijing with a local influencer on Saturday. Apple is set to hold its developer conference in Shanghai on Tuesday, where it is expected to unveil details about Apple Intelligence for mainland developers.